World’s Best-Known Marketing Communications Brand

JWT, ever hear about this word?

Yup, it is the largest advertising agency in United States and fourth-largest in the world.  Headquartered in New York, JWT is a true global network with more than 200 offices in over 90 countries, employing nearly 10,000 marketing professionals.  This company also named Adweek magazine’s 2009 “Global Agency of the Year.”


The company that was to become JWT was founded by William James Carlton in 1864. Carlton’s company was renamed byJames Walter Thompson in 1877 to The James Walter Thompson Company, by Thompson’s purchase of the company from Carlton, which eventually became J. Walter Thompson. It was acquired by WPP Group in 1987. In 2005, the agency was “relaunched” by dropping the name J. Walter Thompson in exchange for JWT.

The company has a website that share some facts, most of them share about the facts around the world that may affect our business in the future or even now. Out of the facts there are one article that took my sight off, the title is 13 Mobile Trends for 2013 and Beyond.

“This year’s MWC again broke an attendance record, attracting some 72,000 network operators, manufacturers, developers and many other players looking to profit from an industry growing at a dizzying pace. Consider that tablets, on the market for just three years, are expected to outsell PCs this year. Smartphones are starting to dominate, with close to a billion forecast to sell this year. And the GSMA forecasts 3.9 billion global subscribers by 2017, 700 million more than in 2012…”

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